An increasingly cashless society could soon be a problem of the
past for Surf Life Saving fundraisers as new 'tap to donate' units
are rolled out in KFC stores throughout New Zealand.
The units will be placed at 40 selected KFC restaurants to
enable customers to use their credit card and pay wave technology
to make a quick and easy donation to Surf Life Saving New
Surf Life Saving New Zealand is an essential rescue service as
well as a charity that relies on the support of partners and the
general public to continue saving lives on New Zealand's beaches
Senior Executive Matt Warren says street collecting has been
less and less effective over the past years so the organisation has
been looking for a way to use pay wave technology.
"As a charity, we rely on public donations and in today's
increasingly cashless society we need to find innovative new ways
to fundraise as traditional methods are just not as effective, he
"This technology lets us connect to donors in a way that suits
them best. By making it easy, we hope that it encourages more
people to support Surf Life Saving."
KFC has been a charity partner of SLSNZ since the 2012/13
summer, raising over $700,000 for the nationwide charity to
Each summer they raise funds through the sale of the KFC Surf
Safe Bucket and along with cash collections on their counters, they
also help spread vital water safety messaging to customers on their
KFC Marketing Director Clark Wilson says Surf Life Saving New
Zealand is a fantastic charity and it's a pleasure to help them
raise much needed funds.
"We have been keen to find new ways of fundraising for them so
the opportunity to trial this new technology was an easy decision,"
The units will be in store from today and KFC customers will
have the opportunity to make a donation to Surf Life Saving New
Zealand with their purchase.
Quest's Director Sales and Marketing Damien Halloran says
they're thrilled to be working with both Surf Life Saving New
Zealand and KFC in making contactless-based donations possible for
"Thanks to the speed and convenience of contactless payments,
most consumers now expect to pay for everyday purchases using a
card or mobile device so it makes sense to be able to make a
charitable donation the same way," he says.
The Donation Point Tap back end system feeds into the existing
New Zealand EFTPOS network, feeding funds straight to Surf Life
Saving New Zealand's bank account overnight, eliminating cash
collection costs or risk of coin box theft. It also offers a live
web portal for management and administration meaning SLSNZ can log
in and see how the devices are performing in real time.
Mr Halloran says they've seen Donation Point Tap really turn
things around for charities in Australia this year, and they're
really excited to see the same results in New Zealand.
For more information, please contact:
Matt Warren, Senior Executive, Surf Life Saving New
Phone 027 475 7323